Tuesday, 21 August 2007

Web 2.0 Killed the Porn Star?

Who would have ever thought the porn industry would be under threat today? Having survived religious outrage, legislative threats and societal shunning, the porn industry has, like a cockroach, always survived crawling out of the deepest and darkest corners after the fallout.

It’s everywhere we look – upper shelf of the news agent, late night TV, cable and the Internet. In fact, you could argue
porn practically invented the Net.

So you would think that the porn industry would be thriving in today’s Web 2.0 revolution. I certainly thought so, but was surprised to find that the Internet is actually contributing to the
industry’s decline.

It seems the whole user generated video and content phenomenon is starting to kill off the mainstream porn industry with
Porn DVD sales down by as much as 30% since 2005.

So who is cleaning up? It is not some huge media conglomerate. It is Joe Bloggs, the man on the street…the person with a healthy appetite for sexual expression. That’s right you and me… Ok, not you and me. I’m certainly no porn buff, but user generated porn is the hottest thing on the market – and it’s free!

YouPorn.com and PornoTube.com has really caught the porn film industry with their pants down (pardon the expression). Americans, in particular, are taking to it like
‘America’s Funniest Home Videos’.

I guess it just goes to show that nothing is invincible. Now, I don’t necessarily believe this will be the death of an industry valued at $14 billion, however I do think a valuable lesson can be learned here. No matter how ancient and well established an industry is, the Web continues to be a force to be reckoned with that can disrupt and shake up any industry, even those that have previously thrived online.

2 comments:

Hammer said...

It always helps to know what you're talking about before you talk about something. Internet porn didn't kill the porn star because there is as much porn being produced now as there ever was, it's just being produced specifically for the Internet and less for videos.

Footman said...

Internet porn didn't kill the porn star. It's just given an avenue for new people to explore and contribute to a GROWING industry. So, if anything, you could say that "Internet Porn has given birth to NEW porn stars."