I am no longer a MoMo virgin, having been to my first
Mobile Monday has become a true brand. Both the industry and the media are recognising that the event organisers are THE experts in the telco space. The latest example is the article by Jemima Kiss, well known blogger and columnist at The Guardian, who covered a recent London MoMo.
It is great to see how big MoMo has grown since its inception in 2000. I first heard of it only a year or so ago. The events have the reputation of being well organised (I agree from what I have seen in
The idea of organising events to discuss issues in the mobile space was first introduced in
The founders of
We’re finding that our clients regard MoMo as an integral element in their communications strategies. If MoMo can maintain the high quality of subject matter and audience its reputation should remain high for several years to come.